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Why Chewbr exists

Most creator tools are built by people who've never finished a video.

We're not famous YouTubers. We're two builders who kept stalling on our own uploads, got tired of holding the workflow together with twelve browser tabs, and built the thing that fixes it. This is us doing it in the open.

The honest version

  • Y Combinator badge
  • Exit story
  • Million followers

We don't have a Y Combinator badge. We don't have an exit story. We don't have a million followers between us.

What we have: two years of conversations with creators about why the workflow falls apart, a working build we use every day, and a 47-point checklist that still shows the next step when your energy dips.

2+

years listening

47

checklist tasks

2

builders

The pattern we kept seeing

Same story, every creator we talked to.

People were putting the hours in. The mess was twelve tools that didn't talk to each other. The moment energy dipped, the whole thing collapsed.

Monday

NotionDocsProcreate

Big creative energy. Three video ideas in Notion. Title brainstorm in Google Docs. Thumbnail sketches in Procreate.

Thursday

FigmaNotionSheetsDriveDiscordTab 6Tab 7Tab 8

Where did I put the script? Was the thumbnail in Figma or Procreate? Did I update the sponsor tracker? Twelve tabs. Half-finished.

Sunday

A few videos behind. Brain too fried to write. The tabs are closed and the week feels wasted.

What we built

Five phases in one place. Built to survive a low-energy Thursday.

01

Plan

8 tasks

Hooks, scripts, working titles

02

Produce

11 tasks

Shot lists, B-roll, edit handoff

03

Package

12 tasks

Title, thumbnail, metadata

04

Post

6 tasks

Chapters, end screens, captions, every item

05

Promote

10 tasks

Shorts, Community posts, threads, newsletter

Chewbr remembers where each video sat in the checklist. When you come back after a quiet week, the next task is still waiting.

The mechanic that holds it together

Streaks + accountability partners.

Streaks and partners are wired into the daily loop, so the day you do not want to show up is still easy to open. Miss one and you get a comeback path.

Who's building this

Two of us. No team. No investors.

01
Chris
Brand, copy, marketing, supportOn set

Runs brand, copy, marketing, and every priority support email. Spent two years writing creator workflows on whiteboards before any of this got built.

"I don't have a million followers. I've got eight years of running my own business, and a lot of creator friends who burned out doing it the hard way."

02
Corey
Everything technicalOn set

Builds everything technical: the app, the databases, the payments, the workflow engine. Wrote his first program before he could legally drink, and still finds the database the calmest part of any project. Hates being on camera, which is why we mostly write.

"Still find the database the most calming part of any project."

How we work.We build remotely, just the two of us. Chris owns the brand and commercial calls, Corey owns the technical ones. The big decisions we make together, and we write the work down as we go, disagreements included. That's the company.

What we believe

What we will not compromise on.

Price it for one person.

Most "pro" creator software is priced for teams. We charge what a solo creator can keep paying.

The workflow is the product.

The five-phase system is the whole point. We will not dilute it to chase growth features.

Free should mean free.

Affiliate revenue makes every signup worth something, so the free tier stays real. No bait-and-switch.

Build in the open.

Numbers, disagreements, and money talk go in the Founders newsletter, the build log, and the public roadmap.

Where we are right now

Pre-launch. Beta is coming soon.

Chewbr Ltd is mid-incorporation: Founders purchases are billed by Chris's existing company, CRS Store Ltd, and assigned to Chewbr Ltd once it's formed. Our accountant signed it off. Nothing changes for you.

NOW

Today

Working build

Chris and Corey use it on their own uploads every day.

SOON

Next

Beta opens soon

No set date yet. Founders get in first, then the waitlist. We'll email you.

LAUNCH

Then

Public launch

Free and Pro open to everyone. The Founders Package retires when the 100 sell.

Join us

Want to be part of how this gets built?

Join the waitlist and we email you when beta opens. Or take one of the 100 Founder spots and back the build now.