Gear, Software & Workflow

Standard operating procedure

Also called: SOP, process doc

Write it once, in enough detail that a stranger could follow it: the trigger, the steps in order, the tools and file paths, and what finished looks like. Thumbnail export, upload day, sponsor delivery and reply rounds are the usual candidates on a channel.

The payoff arrives twice. It takes the decisions out of repetitive work, which is what makes a bad week survivable, and it makes hiring possible, because you can hand somebody the document instead of your memory. Keep them short and keep them current. An SOP nobody has updated in a year is worse than none, since whoever follows it does the wrong thing confidently.

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Trying to put this into practice? The Chewbr Knowledge Bank walks the whole upload workflow, phase by phase.