Post-production

Filming ends and the second half of the work begins. Assembly and the cut first, then sound, then colour, then graphics and captions, then export settings and the upload itself. Packaging usually runs alongside, because a thumbnail is far easier to shoot while the set is still standing. Scheduling is where this bites solo creators. Shooting takes roughly the hours you expect and post takes the hours nobody budgeted, which is where most abandoned videos die. Anyone planning 52 uploads a year wants to know their real post hours per video before promising a day of the week to an audience.