Children's Online Privacy Protection Act

COPPA restricts what online services can collect from children under 13 without verifiable parental consent, and the Federal Trade Commission enforces it. After a 2019 settlement with YouTube, the platform pushed that obligation down to creators. It became a setting on every channel and every video. Marking something as made for kids switches off personalised advertising, most personalisation, and community features on it. Comments are part of that. The test is whether the content is designed or targeted at children rather than whether children happen to enjoy it, and mislabelling carries legal exposure rather than a policy warning. The law is American, and the setting applies to every channel on the platform.