Collab

Formats run from appearing in each other's videos to a joint upload, a shared series, or a straight swap of guest slots. The exchange works when the audiences overlap in interest without being the same people. Then both sides gain something. It falls flat when one channel is far larger and the value only travels one way.

Agree the practical points before filming: who publishes what, when each side goes live, who owns the footage, and what happens if one of you never posts. Most people go in expecting a subscriber transfer and find the relationship is worth more than that.