Idea validation

Validation is a handful of cheap checks run before anything is filmed. Has the topic pulled views for channels around your size, is anybody searching for it, does a similar upload keep earning months after publication, and can you write the title and picture the thumbnail without straining.

Supply matters as much as demand. Views per video fall when more creators pile into a topic without a matching rise in audience interest, so a subject that worked last year can be crowded now. Time is the expensive input here, and a weak idea shot beautifully still fails.