Search engine results page

Every query returns a results page, and what fills it decides whether a video gets found outside YouTube. The 10 blue links stopped being the shape of it years ago. A Google results page can carry a video carousel, People Also Ask, a featured snippet, a local pack, shopping units and an AI overview, and each of those pushes the ordinary results further down. For creators the practical question is whether a video block appears for the query at all, because that block is where a YouTube video can rank without going up against articles.