Brand Deals, Sponsorship & Business
Guaranteed views
Also called: view guarantee, guaranteed impressions
The number is usually tied to a window of 30 or 90 days, and the remedy is written in alongside it: a free extra post, a Short, a Story, or a partial refund. Brands like the clause because it turns an uncertain buy into something closer to a media purchase.
Price the risk before you agree. Look at the median of your last ten videos in that format rather than the best one, and set the floor below it. Buying views to close the gap makes it worse, because YouTube discards them and buying engagement can cost the channel. Push for a make-good post over a refund.