Brand Deals, Sponsorship & Business
Paid amplification
Also called: boosting, paid media support, amplification budget
Amplification is a sponsor taking the video you made and running it as an advert, either from your handle as a partnership ad or from their own account. It turns up in contracts under usage or whitelisting, and it is a right separate from the post itself.
Price it separately as well. A one-off fee assumes the audience you already have; a brand running that same video as paid media for 6 months across 3 countries is buying something much larger. Get the platforms, the territories, the duration and whether your face can appear in ads after the campaign written into the contract.